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Made in Idaho: Locally owned beauty salon will 'blow' you away

Posted at 6:20 AM, Nov 04, 2021
and last updated 2021-11-04 17:00:09-04

MERIDIAN, Idaho — It's hard to feel drab when your hair looks fab!

A local hairstylist took a passion for hair, a dream to open a salon, and the need to make clients feel great about themselves and opened Beautiful Reaction Salon in March 2019.

Nestled in Meridian's Gramercy Park Plaza the chic, full-service salon offers cut, color, and extensions. But, what really makes it stand out is its blow-out bar.

Blowouts are a service focusing on styling. At Beautiful Reaction, the blowouts include a hair wash with salon product, scalp massage, aromatherapy towel around the neck, and professional styling of your choice.

"Everywhere  I traveled there were blowout bars and there wasn’t one that I knew of at the time I was opening this- there wasn’t one here," said Kelsey Crawford, owner of Beautiful Reaction.

Understanding that getting your hair done professionally can be time-consuming and expensive, Crawford makes it a point to accommodate almost any client's time constraints and budget by starting every client off with a form highlighting services, the price, time, and end result.

Beautiful Reaction *sample* Service Form

Open Tuesday through Saturday, you can check out their services, book a consultation or appointment at any time on their website. For a look at their blow-out memberships, click here.