For most people, Christmas Eve is a time to relax and have some eggnog.
For others, it's the last shopping day of the season.
A lot of local stores saw last-minute shoppers Thursday where people were scrambling to buy that one last gift.
Even first-timers to waiting until the last day say that plenty of benefits go along with it, besides having the time off work to dedicate to getting it done.
"All the stores are trying to get rid of their products and merchandise, everything they bought for Christmas that people aren't going to be looking for after the holidays are over," says Rusty Vance, a first-time last-minute Christmas shopper in Nampa. "They want to get rid of it so they drop them to really low prices. So, it's just pretty much the best time to get a good deal."
Market experts are seeing bigger price cuts this year on many items from clothing to jewelry. The discount wars are getting heated online. Some of the season's hottest products are now selling up to 40 percent below Black Friday prices.
Stores will now be gearing up for after Christmas returns.