Jacksons Food Stores to join the fight against domestic violence
On Thanksgiving Day, Jacksons Food Stores and the Idaho Partners Against Domestic Violence will launch the “Give the Gift of Peace” campaign -- a holiday season campaign that runs through December 25th -- to raise funds for the prevention of domestic violence and dating violence through community awareness and to provide free legal civil services to victims.
At the end of the campaign, Jacksons Chief Executive Officer John Jackson will match Jacksons Food Stores customers’ contributions dollar for dollar (up to $75,000) with all the proceeds going to the Idaho Partners Against Domestic Violence.
Since 2003, customers have contributed to the campaign by purchasing a paper dove for one dollar at Jacksons Food Stores. In the 2011 campaign, Idaho Jacksons Food Stores customers contributed over $26,000, resulting in over $53,000 in donations, including Jacksons dollar-for-dollar match contribution.
Idaho donations have resulted in over $359,000 throughout the entirety of the campaign.
“We ask our customers to join us in the cause toward ending and preventing violence in our communities during the “Give the Gift of Peace” campaign,” said Jackson. “Together we have the power to make a difference in the lives of those affected by violence.”
Jacksons Food Stores in Washington, Oregon and Nevada will also participate in the campaign, and proceeds will go toward coalitions against domestic violence in the respective states.
Since the inception of the “Give the Gift of Peace” campaign, the northwest has raised over a half a million dollars through this program to help end violence against women and girls and assist individuals who have experienced domestic violence.
Donations given to Idaho Partners, co-chaired by Chief Justice Roger S. Burdick, Teresa Baker and Ron Rock, will be distributed between the Idaho Coalition Against Sexual & Domestic Violence to prevent teen dating abuse, and to Idaho Legal Aid Services and the Idaho Volunteer Lawyers Program to provide free legal assistance to Idaho victims of domestic violence – both part of the Idaho Partners Against Domestic Violence.
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