Boise theater advertises "Explosions in the Sky" on Sept. 11
Gains attention of New York media
The marquee at the Egyptian Theater plays a leading role in the makeup of Boise’s of downtown set. But it was the theater’s latest posting that’s rode the information super highway, Thursday, straight to Broadway’s center stage. Video by IdahoOnYourSide.comvideo
The marquee at the Egyptian Theater plays a leading role in the makeup of Boise’s downtown set. But it was the theater’s latest posting that rode the information super highway, Thursday, straight to Broadway’s center stage.
"EXPLOSIONS IN THE SKY CONCERT SEPT 11," the marquee read.
“You know,” downtown jeweler and music fan Mike Rogers said, “I drive by this every morning on my way to work and it’s been up for a week or two and it’s not even occurred to me. I did not make this connection.”
And according to the theater’s booking manager, Joy Hart, few if any made the connection before the New York media thrust the Egyptian’s marquee into the national spotlight.
Inside the theater, it'll be a four-piece, instrumental indie rock band from Austin, TX that hopes to seize the spotlight the second week of September. And it's that group's name, Explosions in the Sky, that led to some confusion.
“[The band] has no association or connection whatsoever to the really tragic events that happened on 9/11,” Hart said.
But for many, it wasn’t the group's name or where they planned to play that bothered them. It was the date of the gig and how the theater advertised it.
“You see ‘explosion,’ ‘concert’ [and] ‘September 11,’” said Nesha Pabst, who works downtown, “and nobody wants to associate that [with] celebration.”
The theater said it had no intention of celebrating what happened in New York on Sept. 11, 2001. And it hoped others, like Pabst, would understand the Egpytian just wanted Explosions in the Sky to come and put on a great show.
“It’s just the weirdest coincidence,” Rogers said, “and it’s super unfortunate.”
"Explosions in the Sky coming Sept. 11." Yes, even Rogers admitted that looked and sounded a little insensitive. But according to Rogers, it will be the sound of the group’s music that ultimately steals those front-page headlines.